Klout Score

klout

PodiaPaedia has decided to only list those Twitter accounts who have a Klout score above 40 to avoid listing a large number of irrelevant Twitter accounts. We only want to add those Twitter users with clout (Klout). Please contact us if you want to be listed or know anyone that should be listed.

Klout was founded in 2009 and is a website and app that uses data from the social media sites such as Twitter, Facebook, Google+, LinkedIn and Instagram to rank users according to how much online social influence they have.  The so-called  "Klout Score" ranges from 1 to 100, with higher scores indicating a greater online social media influence. It not only considers the content created, but the interaction with that content. The average Klout score is around 40, which is what our decision is based on for the listings.

The real advantage of the Klout score is not what your own score is, but it can help identify whom in your niche or sector carry the weight and influence for you to evaluate and engage with.

The Klout Score is not without its criticisms (see the Wikipedia entry and this article for a more detailed analysis).

In April 2012, some of the highest Klout scores were:
Justin Bieber: 100
Rihanna: 95
Lady Gaga: 94
Barack Obama: 92

You Tube Video on Some Klout Myths:

Advice on How to Increase the Klout Score:
1. Join Klout.com.
2. Make your Twitter, Facebook, Google+ and LinkedIn pages attractive and compelling.
3. Provide compelling and captivating content on all your networks that your followers want to interact with; go for quality over quantity.
4. Interact with those in your network; build relationships.
5. Ask questions of your followers.

Key Book:
Return On Influence: The Revolutionary Power of Klout, Social Scoring, and Influence Marketing:

 returnBuy at amazon.com"Return on Influence is the first book to explore how brands are identifying and leveraging the world’s most powerful bloggers, tweeters, and YouTube celebrities to build product awareness, brand buzz, and new sales."
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-- Gayle King, CBS News
"Even if you already use social media platforms such as Facebook, LinkedIn, YouTube, Twitter, or blogging to maintain an online presence, this eye-opening, action-ready guide shows you how to reach the "superconnectors" who ignite epidemics through word-of-mouth influence ...and become one yourself."
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Alternatives to Klout:
Klout is not the only company that measures social media influence; it is just the most well known.
Some others include: TweetReach; Twitalzyer; Booshaka; and PeerIndex.

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Official Feed from Klout Blog:

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Related Topics:
Twitter | Podiatrists on Twitter | Social Media

Klout at Amazon.com:

Klout Feed from Microsoft Academic:

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kloutinfo

 
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